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o2o外卖平台策划.docx

o2o外卖平台策划.docx
内容要点:
o2o外卖平台策划,大米先生 O2O 外卖产品策划书Page 2 of 24目目 录录 0. 文档介绍 ......................................................................................................................................40.1 文档目的 .....................................................................................................................................40.2 文档范围 .....................................................................................................................................40.3 读者对象 .....................................................................................................................................40.4 参考文献 .....................................................................................................................................40.5 术语与缩写解释 .........................................................................................................................41. 项目目的 ..........................................................................................................................................5? 1.1 项目简介 ...........................................................................................................................5? 1.2 项目目标 ...........................................................................................................................5? 1.2 项目战略、战术及定位 ...................................................................................................52. 市场 分析 ................................................................................................................

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